By MARK PENN with E. KINNEY ZALESNE From The Wall Street Journal Microtrends Column Published December 24, 2008 Just as more people in China are working for firms that are privately owned, more workers in America are waking up to find themselves working for companies that are — at least […]
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By MARK PENN with E. KINNEY ZALESNE From The Wall Street Journal Microtrends Column Published December 19, 2008 For most of this century, con men and hucksters preyed on the uneducated and the elderly who couldn’t read the fine print. Some still are. But now we learn that the real […]
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By MARK PENN with E. KINNEY ZALESNE From The Wall Street Journal Microtrends Column Published December 10, 2008 As the financial crisis swept across the nation these past few months, one of the first microtrend groups to emerge is the New Mattress Stuffers — people who have lost their trust […]
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