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The Huffington Post: State of the Union Scorecard by Mark Penn

By MARK PENN Published January 27, 2010 It’s the Super Bowl of politics – the SOTU is watched in some years by up to 60 million people, and it’s usually the President’s best opportunity to address the country, tell them his plan, and bolster his approval. What could have been […]

January 27, 2010

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Chicago Tribune: Mark Penn on President Obama’s First Year

Obama’s first year: Mark Penn’s take President’s slide in the polls is “cause for concern,” but not irreversible. Mark J. Penn, who served as the chief strategist for Hillary Clinton’s presidential campaign, has some views about where President Barack Obama stands near the end of his first year in office. […]

January 15, 2010

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The Times (UK): Men: The Second Sex?

Men: The Second Sex? It’s increasingly a woman’s world, as boys and men lose ground at school and at work. A chance to redefine manhood? …These days, outside top City circles, being a man does not signify first-class status. In much of modern life, maleness means coming second… …Mark Penn, […]

November 15, 2009

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Business Week: Pinning Down the New American Shopper by Mark Penn

Pinning Down the New American Shopper It’s about information, value, and being green: Today’s discriminating consumers are careful about how they spend, and they’re concerned about the planet By Mark Penn and E. Kinney Zalesne The consumer that marketers have had a lot of fun selling to over the last […]

October 17, 2009

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