Arthur W. Page Society: Advising the CEO and The King’s Speech

By MARK PENN Published April 19, 2011 While The King’s Speech was a great movie, it was also a great example of how to advise a CEO or other important leader. As the story unfolds, Lionel Logue, the King’s speech therapist, goes from the unwanted outsider to the trusted adviser […]

April 20, 2011

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Firm Voice: Global Perspectives Help Shape Industry’s Future

From Firm Voice, a Blog from the Council of Public Relations Firms Is your firm thinking of going global? Is it already there? More and more US firms are opening up offices around the world, and the trend should only intensify next year. Nearly a quarter of Council members have […]

December 29, 2010

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Mark Penn’s Microtrends wins WPP Atticus Award

Penn Schoen Berland and Burson-Marsteller CEO Mark Penn has been named the winner of the Consumer Insights category in the 2010 Atticus Awards for his book Microtrends: The Small Forces Behind Tomorrow’s Big Changes, PSB announced today. Open exclusively to professionals working in WPP companies, the annual Atticus Awards honor […]

August 4, 2010

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PRWeek: Mark Penn on PRWeek’s 2010 Power List 25

Mark Penn ranks #13 on PRWeek’s PR Power List of the 25 most powerful leaders in the communications industry in 2010. Mark Penn Worldwide president and CEO, Burson-Marsteller Love him or hate him, public affairs guru Mark Penn has the ear of some of the most powerful people in the […]

July 1, 2010

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PRWeek: Mark Penn on PRWeek Power 25

Mark Penn ranks #10 on PRWeek’s PR Power List of the 25 most powerful leaders in the industry in 2009. Mark Penn [’08 rank – #10] CEO, Burson-Marsteller Last year wasn’t easy for Mark Penn. His candidate lost the presidential primary, and his actions were publicly cited for the loss […]

July 9, 2009

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Mark Penn Participates in Time Warner’s Politics 2008 Summit

Mark Penn participates in panel entitled “Media Power Vs. Political Power: The 2008 Election Re-defining the Relationship” alongside senior correspondents from the major news outlets, as part of Time Warner’s Politics 2008 Summit: The Media Conference for the Election of the President. To view the video, please visit the Digital […]

October 13, 2008

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