Microtransactions and Beyond
By MARK PENN with E. KINNEY ZALESNE From The Wall Street Journal Microtrends Column Published August 3, 2009 It’s a common lament in America that we spend too much time working for “the man.” But these days, more and more of us are the man. According to the Census, more […]
The New York Times Room for Debate: Selling Health Care Reform to Voters Mark Penn participated in The New York Times Room for Debate blog, weighing in on the question of what President Obama needs to do to sell health care reform to the American people. Cross Those Party Lines […]
Embedded video from CNN Video Mark says President Obama’s approval numbers are good, considering the tough economy and the fight for healthcare reform. View the video online at the Lou Dobbs Tonight website.
By MARK PENN Published July 29, 2009 It sounds so simple: Just tax the few to pay for social programs that benefit the many. Yet no political idea — embodied by House Speaker Nancy Pelosi’s call to tax the wealthy to cover health care for everyone else — has ever […]
Mark Penn reviews the current health care debate on Fox Business News with Neil Cavuto. Watch the video at Fox Business News.
Mark Penn was on WNYC’s Leonard Lopate Show discussing the ever-splintering subsets or “microtrends” that Americans identify with, including the new microtrends that have emerged since the financial downturn. Listen to the show below or at wnyc.org:
By MARK PENN with E. KINNEY ZALESNE From The Wall Street Journal Microtrends Column Published July 16, 2009 There’s always been lots of talk in this country about income inequality, but very little about lifestyle disparities, differences which are pulling American elites farther and farther away from mainstream America. These […]
Mark Penn ranks #10 on PRWeek’s PR Power List of the 25 most powerful leaders in the industry in 2009. Mark Penn [’08 rank – #10] CEO, Burson-Marsteller Last year wasn’t easy for Mark Penn. His candidate lost the presidential primary, and his actions were publicly cited for the loss […]
By MARK PENN Published July 9, 2009 Unless some tough decisions are made soon, rising jobless figures will most likely hit what could be a public opinion and political tripwire: 10 percent unemployment. If and when the country crosses that line, it will be the No. 1 news story for […]
By MARK PENN with E. KINNEY ZALESNE From The Wall Street Journal Microtrends Column Published July 7, 2009 Among everybody from our leaders to our teenagers, no habit is spreading faster than being connected 24/7 via a smart phone. Its penetration in the U.S. is estimated at 18%, and it […]
Mark Penn is the President and Managing Partner of The Stagwell Group, a private equity fund focused on the marketing services industry.