Mark Penn discusses Microtrends and politics with fellow alumni and editors at the annual Harvard Crimson lunch
Mark Penn recalled his days at the Harvard Crimson newspaper, and spoke about current microtrends and macrotrends on the rise, including the increased confidence in the political process and the media’s transition from print to screen. In communication, Mark also noted the power of television events to drive online action and the increased coverage of personality and psyche over policies and issues. Mark also took questions from the audience about the 2008 election, the strategies of the current administration and the Republican leadership.
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Read Mark’s articles from his days as City Editor of the Harvard Crimson