Microtransactions and Beyond
TIME IDEAS How Is Obama Faring Against a Republican Challenge? Republican strategist Karen Hughes and Democratic pollster Mark Penn in their bi-weekly faceoff about Election 2012 Penn: What Republican challenge? While the Democrats had a long primary process in 2008, both Hillary Clinton and Barack Obama emerged from that […]
By MARK PENN Published February 7, 2012 In the worldwide marketplace, corporations are continuously being judged by vastly different audiences. From Germany to Brazil, today’s consumers are tuning in to more than just performance; they’re judging corporations on their citizenship. Yet, based on our findings in the inaugural Global Corporate […]
By MARK PENN Published February 3, 2012 With record snowfall, spirited Occupiers, and thought leaders from across industries and around the globe congregating in Davos, Switzerland, this year’s World Economic Forum was laser-focused on current worldwide crises at hand. Aptly themed, “The Great Transformation: Shaping New Models,” the conversation was […]
TIME IDEAS Has Newt’s Challenge Hurt Romney or Made Him Stronger? Republican strategist Karen Hughes and Democratic pollster Mark Penn in their bi-weekly faceoff about Election 2012 Penn: Newt Gingrich has been a great candidate in the way that the Titanic was a great ship. It has been very […]
By MARK PENN Published January 24, 2012 Tonight, President Obama has the kind of opportunity that former President Clinton had in 1996 — a chance to jumpstart his presidency, set the framework for his election and show that he has a dynamic agenda for America’s future in the 21st century. […]
By MARK PENN Published January 11, 2012 The center is back. After a year in which it looked like the Republican Party was headed to the extremes with Sarah Palin, Donald Trump, Herman Cain and then Newt Gingrich, Mitt Romney last night took 49 percent of the Republicans who voted […]
Mark Penn and Chris Metzler discuss the fight for the middle class with Christine Romans. Watch the video at CNN’s Your Bottom Line
Mark Penn, chief executive officer of Burson-Marsteller and a former senior adviser to President Bill Clinton, and John Sununu, a former Republican U.S. senator and a Bloomberg contributing editor, talk about the results of the Iowa caucuses and the outlook for the New Hampshire primary. They speak on Bloomberg Television’s […]
TIME IDEAS How Much Could Change in the Race Next Year? Republican strategist Karen Hughes and Democratic pollster Mark Penn in their bi-weekly faceoff about Election 2012 Penn: If there is one thing that has been true about every pundit’s prediction so far about 2011, it’s that it’s been […]
By MARK PENN Published December 21, 2011 With the Republican primaries now just weeks away, the range of observers who are watching polls and assessing campaign strategies is expanding beyond political wonks and news junkies. While politics has always been an avid spectator sport, lately it’s become a field that […]
Mark Penn is the President and Managing Partner of The Stagwell Group, a private equity fund focused on the marketing services industry.